Franchising is a form of solid contractual cooperation between independent entrepreneurs, a franchisor, and a franchisee. A franchisor licenses its business model know-how and its brand to a franchisee. In return, the franchisee pays certain fees, which enables the franchisee to obtain rights and opportunities to use approved and successful business concepts.
If you are a franchisee, your own business, although visible under a different brand, is still yours. Franchising has been proved to be one of the best business practices.
Equally important is the fact that franchising is considerably less risky than running your business. As a franchisee, you use brand, know-how, and experience developed by the franchisor. A prominent, more famous brand provides more visibility, and therefore more clients, decreasing the probability of failure. Franchising a famous brand is an easy way to business success!